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American Microsystems, Ltd. (AML) Selects channelSUITE™ to Manage the Distribution of Sales Leads to Dealers and Enhance Dealer Sales Performance.

AML

AML, manufacturer of high performance, easy to use, and cost-effective bar code and data collection products, furthers investment in the AML “Wireless Channel Partner Program” by selecting channelLEADS™ to improve lead distribution to partners.

Syracuse, N.Y., August. 01, 2003 – Purplewire, the innovator of channelSUITE, the web-based solution that enables Channel Sales and Marketing teams to build more profitable partnerships, today announced that AML has signed a product licensing agreement to utilize the channelLEADS™ module for distributing and managing leads partner leads. AML launched their channel program in January 2003 and has experienced exceptional growth.

“AML is very excited about our partnership with Purplewire. Purplewire’s channelSUITE™ solution provides real-time, interactive sales and lead tracking capabilities,” says Teresa Stone, AML’s Marketing Manager. “This ability to quickly locate, visualize, and manage leads throughout the sales funnel will bring exceptional value to both AML and our valued channel partners. We are pleased to add channelSUITE™ to the AML Channel Partner Program.”

“AML has invested heavily in their Wireless Channel Partner Program since its’ inception this past January, and we are excited to be an integral part of their continued channel growth” says Philip Manro, Purplewire’s Director of Sales and Marketing. “channelLEADS will give AML the ability to get more leads, and more lead data, to AML partners quickly while maintaining AML’s ability to quantify individual partner’s sales capability as well as giving AML the ability to quickly calculate the effectiveness of specific AML marketing campaigns.”

About Purplewire

channelSUITE™ is a Purplewire, LLC solution. Headquartered in Syracuse, N.Y. Purplewire has been developing and managing highly sophisticated commercial web applications since 1995, originally as a division of Syracuse Research Corporation, and more recently as an independent company. Our clients range from Fortune 100 companies to municipalities to entrepreneurial startup companies.

Contact: Phil Manro
Director, Sales & Marketing
Tel: 315-234-0079 x317
Fax: 315-234-0075
phil@purplewire.com
www.purplewire.com

About AML

AML (American Microsystems, Ltd.) was founded in 1983 to respond to a need in the bar code marketplace for high performance, easy to use, and cost-effective bar code and data collection products. Since 1983, AML and its partners have helped thousands of companies around the globe to increase business efficiency and productivity - in manufacturing, warehousing, retail, health care, finance, government, and education. www.amltd.com.

Contact:Teresa Stone
Marketing Manager
Tel: 817-571-9015
Fax: 817-685-6232
tstone@amltd.com
www.amltd.com

About channelSUITE

The channelSUITE product line enables the implementation of cost-effective, automated partner programs that decrease channel administration costs and increase the effectiveness and accountability of business partnerships resulting in a more profitable channel.
www.channelsuite.com


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